Found another free online business directory. It looks quite popular:
http://www.payitforward-kingdom.com/m/
Saturday, November 15, 2008
Friday, September 26, 2008
Google Alert - online business
Google News Alert for: online business
| As Online Business Networks Grow by the Millions, Anthillz.com ... MarketWatch - USA Anthillz' focus on peer recommendations also helps its users build an online reputation they can use to market themselves to potential clients and employers ... See all stories on this topic | ||
| Brabys bring visual power to online business directory! Bizcommunity.com - Cape Town,South Africa Brabys.com, already the largest and most popular Southern African online business directory — part of the same group as South Africa's most popular search ... See all stories on this topic | ||
| Online Business Experts Switch to Channel 6 Allmediascotland - Edinburgh,Scotland,UK "We can now offer full expertise on every aspect of online business, from e-commerce and content managed web design and build, to full online marketing and ... See all stories on this topic | ||
| Internet is reality for business NEWS.com.au - Australia IS your business safe? Online business is certainly the way of the future but security is still a concern for many. More than 75 per cent of small ... See all stories on this topic | ||
PR Web (press release) - Ferndale,WA,USA A group of internet marketing 'masters' reveal their closely-guarded web traffic strategies for free over one weekend to help online business owners thrive ... See all stories on this topic | ||
Providence Journal - Providence,RI,USA Beware of advertisements telling you that you will be earning lots of cash by starting an online business. You also need to answer the following questions: ... See all stories on this topic | ||
| Idea Café Announces New Cash Grant for Small Business Owners PR.com (press release) - Levittown,NY,USA Our major properties include HostReview, PromotionWorld, DomainInformer, and a variety of other websites that cater to webmasters and online business ... See all stories on this topic | ||
| Business Coach Sandra Martini Shows Small Business Owners How to ... PR Web (press release) - Ferndale,WA,USA Small business owners love to read about all the latest and greatest online marketing trends and business building strategies. But, when it comes to putting ... See all stories on this topic |
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Google Alert - e-commerce
Google News Alert for: e-commerce
| Goody's closing e-commerce division Knoxville News Sentinel - Knoxville,TN,USA Goody's Family Clothing is closing its e-commerce division, a move that effectively removes the Knoxville-based discount chain from the online retail arena. ... See all stories on this topic | ||
| ThatsUs.com Launches Innovative eCommerce Marketing Package Trading Markets (press release) - Los Angeles,CA,USA We recognized that need, and that's where we fit nicely; as a managing partner of their ecommerce advertising. Best of all, unlike traditional media which ... See all stories on this topic | ||
| 4 interesting e-commerce start-ups CNET News - San Francisco,CA,USA It's tough making money online when everyone else is, too, and it takes Web start-ups with fresh angles and useful products to actually get on the ... See all stories on this topic | ||
| Wal-Mart unveils e-commerce site in booming Brazil Reuters - USA The foray into e-commerce is part of an aggressive expansion strategy in Latin America's largest country, where the US retail giant is spending millions of ... See all stories on this topic | ||
| Increased website traffic to ecommerce Business Feet - London,England,UK Price comparison sites are seeing increasing amounts of website traffic as Brits look to keep their budgets low as the credit crunch takes hold. ... See all stories on this topic | ||
| Vince. Launches E-Commerce Site Earthtimes (press release) - London,UK 26 -- Contemporary fashion brand, Vince, launched an e-commerce site Vince.com today. Founded by Rea Laccone and Christopher LaPolice , Vince is known for ... See all stories on this topic | ||
PR Web (press release) - Ferndale,WA,USA Popular e-commerce software works together with a robust e-mail marketing service to provide Internet merchants with a compelling set of sales and marketing ... See all stories on this topic | ||
| Cross Atlantic Commodities Officially Launches Re-Juv by Caci ... MarketWatch - USA To support customer orders, the Re-Juv e-commerce web site, www.rejuvbeauty.com, is open 24/7. "We are in business and ready to ship orders! ... See all stories on this topic | ||
| E-commerce is "business channel of the future" One Stop Click - London,UK E-commerce is set to be the main business channel of the future as it is the best way to reach the customer in the current economic climate, according to an ... See all stories on this topic | ||
| 1&1 Launches New eShop Packages WebHosting.Info - San Francisco,CA,USA The company says that priced from only $9.99 a month, its eShops provide ecommerce functionalities such as eBay integration, secure payment processing, ... See all stories on this topic |
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Google Alert - e-business
Google News Alert for: e-business
| EPA eBusiness Center opens Akron Beacon Journal - Akron,OH,USA The Ohio Environmental Protection Agency has opened its new eBusiness Center, where businesses and consultants can electronically complete and file reports ... See all stories on this topic |
| Oracle maps out multi-prong strategy at OpenWorld 2008 AccountingWEB.co.uk - Bristol,UK At Oracle OpenWorld, the company lifted the lid on the new version of its eBusiness Suite, which includes better functionality in human resources, ... See all stories on this topic |
| Adelaide-based systems integrator Calvert Technologies improves ... CRN Australia - Australia This was certainly the case prior to Calvert Technologies' implementation of Happen Business's Jim2 process-driven accounting software and eBusiness suite. ... See all stories on this topic |
| PDL BioPharma Names Faheem Hasnain President and Chief Executive ... International Business Times - New York,NY,USA Previously, he served as vice president,Global eBusiness, at GlaxoSmithKline and in key commercial andentrepreneurial roles within GlaxoSmithKline and its ... See all stories on this topic |
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Google Alert - viral marketing
Google News Alert for: viral marketing
| Warburtons goes into viral marketing Crain's Manchester Business - Manchester,UK The family-owned Bolton-based bread maker Warburtons is to promote its seeded batch product with the company's first-ever online viral marketing campaign ... See all stories on this topic | ||
| The GEEK Factory lands viral marketing campaign for EXCESSEXPRESS Creativematch - London,UK New Digital Agency The GEEK Factory has won the contract to supply a series of viral videos to help launch new community channel EXCESSEXPRESS. ... See all stories on this topic | ||
Finance and Commerce - Minneapolis,MN,USA ... to do this," the elder Zuenik says in the video, which is designed for e-mail forwarding, which advertising insiders refer to as "viral marketing. ... See all stories on this topic | ||
Creativematch - London,UK Flame Digital's online PR division will be coordinating the viral marketing and seeding alongside London-based 7th Chamber network. In addition to the viral ... See all stories on this topic |
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Google Alert - advertising directory
Google News Alert for: advertising directory
| Threading Your Message Through a Tangled Web E-Commerce Times - USA Prior to Google, manually edited directories such as Yahoo directory and AOL's DMOZ failed to appropriately guide users through their search simply because ... See all stories on this topic |
| UK: Call Genie to power 118//Media's self-serve advertising ... Call Centre Clinic News (press release) - London,UK Call Genie is a leading provider of local mobile search and advertising solutions to Yellow Pages publishers, directory assistance providers, and wireless ... See all stories on this topic |
| The Telegraph gives full-court press in local directory Newspapers and Technology - Denver,CO,USA By Marcelo Duran As newspapers examine how to hold on to their local advertising stakes, one daily is kicking its online directory business up a notch. ... See all stories on this topic |
| Elysium Internet Completes New Directory Platform MarketWatch - USA a next generation Internet advertising and new media Company, today announced that it has completed its new Internet directory platform. ... See all stories on this topic |
| The UK's Best Launches Online Business Directory Newswire Today (press release) - London,UK No-one gets special treatment for paying more money to us, and for a limited time only, advertising your company is free! We believe that it in the majority ... See all stories on this topic |
| Aussie Business Announces The World's Easiest To Use Internet ... PRnine (press release) - Claremont,CA,USA Mackay QLD, Australia (PRnine - September 26, 2008) - Aussie business makes what could well be the worlds easiest to use business directory on the internet. ... See all stories on this topic |
| LOGISTICS DIRECTORY: Stand out in crowded market Queensland Business Review - Spring Hill,Queensland,Australia Contact Advertising Manager Michael Brazier on (07) 3166 2308. * Trader Business Media welcomes feedback regarding articles published online. ... See all stories on this topic |
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Google Alert - banner advertising
Google News Alert for: banner advertising
| Yahoo overhauls banner ad system VNUNet.com - UK The service will make it easier for ad-buyers to connect with the sites and place targeted banner ads, according to Yahoo. The company hopes that the new ... See all stories on this topic |
| Seven Tactics to Boost Online Banner-ad Response Rates Practical Ecommerce (subscription) - Grand Junction,USA MarketingSherpa, one of the Internet's most reputable marketing sites, has offered up seven tactics for boosting online banner-ad response rates. ... See all stories on this topic |
| Cotton Makes Its Way Into Reality-TV World AdAge.com (subscription) - USA Not only does it give us the opportunity to infuse our message into the fabric of the content, but we can showcase traditional spots, banner ads and our ... See all stories on this topic |
| J&J, Lilly Cited by US Over Promotional Materials (Update2) Bloomberg - USA That letter cited eight online ``banner'' ads, saying they failed to communicate risks. The hyperactivity drug warnings, all dated yesterday, also included ... See all stories on this topic |
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Sunday, September 7, 2008
A Compatible E-Commerce Solution For Your SEO Campaign
The most ambitious Internet retailers, hoping to emulate the style and online influence of Amazon.com and other recognized brands, tend to aim for sprawling electronic retail websites that may look pretty but accomplish little else. If all the push is towards what appears on the front end instead of a concerted effort in choosing a reliable e-commerce solution from the get go, these decisions can ultimately impact the long-term success of any SEO campaign.
Most Internet retailers opt to use an out of the box e-commerce solution, eliminating the need to build something more suitable from the ground up. Out of the box software, however, may lack some of the flexibility that is required to implement a robust SEO campaign. On the other hand, building a fully customized e-commerce platform can be outright expensive. In an ideal situation, you will want to look for something that is somewhere in between. To help you bridge the gap, we've identified four major requirements when shopping for a suitable e-commerce solution that's compatible with your SEO campaign.
The Proof's in the Code
Ideally, we would always like to have the code available for us to modify if needed. This constant accessibility allows us to set up server behavior recommendations as well as change the way that things work or function in order to ensure that they are more effective for your SEO campaign. Many vendors will not give out their codes unless you pay them a premium, sometimes upwards of $10,000 per site using that code only, and many vendors may be reluctant to allow even that option.
Search engines only care about resulting code, meaning the HTML is sent to the browser post-parse. So, for an e-commerce website to have an effective SEO campaign, the SEO company you've enlisted may need the ability to modify how the software displays the code while the page is being dynamically built. This usually includes any category pages, product pages, or even some of the more "static" pages, such as the privacy policy, site map, and home page.
Customizable Product Administration
Sometimes we run across platforms that allow us to customize certain attributes of pages from the back-end administration, including Title tags, Meta tags, and body content. This is a great advantage when working with an e-commerce solution that does not provide any sort of code access, as that provides the only way for us to "individualize" the hundreds of dynamic pages that may be present on your website when working on your SEO campaign.
Occasionally, however, the administration sections for your e-commerce solution are not all that robust, and once we have proper access to the underlying code, we have to develop code "hacks" in order to get the recommendations for your SEO campaign onto the website. For instance, when adding these "hacks" to client websites, they often take the form of what appears to be a small configuration file with our recommendations attached to variables. And depending on the page, our configuration file will spit out the proper recommendations for that page, manually adding them where they need to go. Unfortunately, this is usually only accomplished with direct access to underlying code in your e-commerce solution. Furthermore, if direct access is not given, we're often stuck between a rock and a hard place.
Until IIS can handle .htaccess files (tiny files allowing a wide range of flexibility for your website), an e-commerce solution that runs under Linux is highly desirable for myriad of tasks, such as flattening URLs. Some Windows applications have found ways around this, but they are usually not very aesthetically appealing and don't function as well as a simple rewrite would. Linux, our operating system of choice, is able to run more applications, and the operating system and associated software are much cheaper than their Windows counterparts.
The .htaccess file is a very powerful tool that is becoming more and more popular in the creation of a suitable e-commerce solution. Part of its power comes from its ability to "flatten URLs" - for example, it takes http://www.example.com/products.php?id=437 and changes it into something more friendly, like http://www.example.com/products/Yellow-School-Bus/437/. By flattening the URL, we make it easier for search engine spiders to crawl the website - ridding ourselves of dynamic querystrings, which, oftentimes, the spiders have difficulty crawling. Furthermore, flattening URLs allows us to add keyphrases from your SEO campaign into the URL to make them even more attractive to the search engines. And even though the URL may appear to be different, because of the .htaccess file, it will work exactly as it did prior to the flattening process.
Another key advantage of Linux is the ability to implement 301 redirects rather quickly. One of the most trivial tasks is to redirect the non-www to the www version of a website (for instance, http://example.com to http://www.example.com) - which can be completed entirely on Linux in just two lines that are added to an .htacess file. Implementing this on IIS (Windows) turns out to be an arduous task that involves having root access to the server, which is not often granted by hosting companies.
Flexibility is Key
Often, an SEO company will need to change how a page is displayed or what is displayed and when, perhaps in order to boost rankings and traffic for your SEO campaign. This is where the flexibility of the software comes into play for any effective e-commerce solution. For instance, there is an e-commerce solution that can provide header, footer, and page templates directly through the backend administration.
However, there are some vendors that prefer to lock away the templates by hard-coding them into the site code. The real paradox is when they won't give you access to the code to modify these things for yourself. This kind of inflexibility can spell disaster for any SEO campaign.
Avoiding Long-Term Hassles
At this point in time, there aren't any specific recommendations to give on a top performing e-commerce solution as nothing we've come across thus far is anywhere near perfect. Unless your company has an in-house SEO technician, you'd be wise to engage a knowledgeable SEO company to avoid the headaches that come with finding out that you've spent a significant amount of time and money on an e-commerce solution that does not offer the flexibility needed for a successful SEO campaign.
If you end up choosing an e-commerce solution that doesn't meet the requirements outlined above, you may just end up with a half optimized site that fails to achieve the rankings and traffic you've been hoping for at the outset of your SEO campaign.
Source: http://www.postchronicle.com/news/original/article_212170095.shtml
Most Internet retailers opt to use an out of the box e-commerce solution, eliminating the need to build something more suitable from the ground up. Out of the box software, however, may lack some of the flexibility that is required to implement a robust SEO campaign. On the other hand, building a fully customized e-commerce platform can be outright expensive. In an ideal situation, you will want to look for something that is somewhere in between. To help you bridge the gap, we've identified four major requirements when shopping for a suitable e-commerce solution that's compatible with your SEO campaign.
The Proof's in the Code
Ideally, we would always like to have the code available for us to modify if needed. This constant accessibility allows us to set up server behavior recommendations as well as change the way that things work or function in order to ensure that they are more effective for your SEO campaign. Many vendors will not give out their codes unless you pay them a premium, sometimes upwards of $10,000 per site using that code only, and many vendors may be reluctant to allow even that option.
Search engines only care about resulting code, meaning the HTML is sent to the browser post-parse. So, for an e-commerce website to have an effective SEO campaign, the SEO company you've enlisted may need the ability to modify how the software displays the code while the page is being dynamically built. This usually includes any category pages, product pages, or even some of the more "static" pages, such as the privacy policy, site map, and home page.
Customizable Product Administration
Sometimes we run across platforms that allow us to customize certain attributes of pages from the back-end administration, including Title tags, Meta tags, and body content. This is a great advantage when working with an e-commerce solution that does not provide any sort of code access, as that provides the only way for us to "individualize" the hundreds of dynamic pages that may be present on your website when working on your SEO campaign.
Occasionally, however, the administration sections for your e-commerce solution are not all that robust, and once we have proper access to the underlying code, we have to develop code "hacks" in order to get the recommendations for your SEO campaign onto the website. For instance, when adding these "hacks" to client websites, they often take the form of what appears to be a small configuration file with our recommendations attached to variables. And depending on the page, our configuration file will spit out the proper recommendations for that page, manually adding them where they need to go. Unfortunately, this is usually only accomplished with direct access to underlying code in your e-commerce solution. Furthermore, if direct access is not given, we're often stuck between a rock and a hard place.
Until IIS can handle .htaccess files (tiny files allowing a wide range of flexibility for your website), an e-commerce solution that runs under Linux is highly desirable for myriad of tasks, such as flattening URLs. Some Windows applications have found ways around this, but they are usually not very aesthetically appealing and don't function as well as a simple rewrite would. Linux, our operating system of choice, is able to run more applications, and the operating system and associated software are much cheaper than their Windows counterparts.
The .htaccess file is a very powerful tool that is becoming more and more popular in the creation of a suitable e-commerce solution. Part of its power comes from its ability to "flatten URLs" - for example, it takes http://www.example.com/products.php?id=437 and changes it into something more friendly, like http://www.example.com/products/Yellow-School-Bus/437/. By flattening the URL, we make it easier for search engine spiders to crawl the website - ridding ourselves of dynamic querystrings, which, oftentimes, the spiders have difficulty crawling. Furthermore, flattening URLs allows us to add keyphrases from your SEO campaign into the URL to make them even more attractive to the search engines. And even though the URL may appear to be different, because of the .htaccess file, it will work exactly as it did prior to the flattening process.
Another key advantage of Linux is the ability to implement 301 redirects rather quickly. One of the most trivial tasks is to redirect the non-www to the www version of a website (for instance, http://example.com to http://www.example.com) - which can be completed entirely on Linux in just two lines that are added to an .htacess file. Implementing this on IIS (Windows) turns out to be an arduous task that involves having root access to the server, which is not often granted by hosting companies.
Flexibility is Key
Often, an SEO company will need to change how a page is displayed or what is displayed and when, perhaps in order to boost rankings and traffic for your SEO campaign. This is where the flexibility of the software comes into play for any effective e-commerce solution. For instance, there is an e-commerce solution that can provide header, footer, and page templates directly through the backend administration.
However, there are some vendors that prefer to lock away the templates by hard-coding them into the site code. The real paradox is when they won't give you access to the code to modify these things for yourself. This kind of inflexibility can spell disaster for any SEO campaign.
Avoiding Long-Term Hassles
At this point in time, there aren't any specific recommendations to give on a top performing e-commerce solution as nothing we've come across thus far is anywhere near perfect. Unless your company has an in-house SEO technician, you'd be wise to engage a knowledgeable SEO company to avoid the headaches that come with finding out that you've spent a significant amount of time and money on an e-commerce solution that does not offer the flexibility needed for a successful SEO campaign.
If you end up choosing an e-commerce solution that doesn't meet the requirements outlined above, you may just end up with a half optimized site that fails to achieve the rankings and traffic you've been hoping for at the outset of your SEO campaign.
Source: http://www.postchronicle.com/news/original/article_212170095.shtml
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